Best Kids' Boutique -- Upscale (2001)

Hollyhocks

It's no secret: This is where the rich kids -- or at least their discriminating parents -- shop, from the day the kids are born and ready to be swaddled in heirloom-quality crocheted blankets, linen and lace. And as they grow older, they can continue to wrap themselves in luxury courtesy of Hollyhocks: The little girls will be adorned in simple classics, from creamy French cotton underwear underneath, to Lilly Pulitzer shifts and pink gingham-lined iridescent Florence Eiseman raincoats on top; and the little boys will wear perfect-little-man suits with tiny ties decorated with race cars, or playworthy overalls appliquéd with chenille trucks. What the heck. You're only young once.

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