Denver-based Omerica Organic is all about the O's. And at least among the growing circle of body-art-inclined folks who cultivate stretched holes in their earlobes, it's becoming the go-to place online to buy the jewelry needed to do it. Made from beautiful hand-finished hardwoods decorated with inlays, jewels or cutouts and finished with beeswax or, for vegans, jojoba oil, Omerica's ear plugs all benefit from a human touch, as do the company's newer forays: wooden belt buckles and dog tag pendants. This company, led by entrepreneurial war veteran Ryan Lorenz, cares.