Unlike most television execs, Velasquez doesn't hide behind a desk. Instead, she regularly steps in front of the camera to deliver editorials that have become tougher and more credible as time has worn on. Just as important, she's inspired the improvement of the station's once-unwatchable newscast. This return to respectability hasn't paid off in a larger audience: Channel 7's ratings remain anemic. But Velasquez deserves credit for focusing on substance over style.