Here’s the upside to last year's dismal snow season and all-around bum year for the snowsports industry: the annual Labor Day weekend Sniagrab and Ski Rex sales are offering bigger selections and deeper discounts. Translation: If you're paying full price for your gear this year, you're blowing it.
"Given the fact that last year's snow wasn't stellar and the ski industry had a down year, there's a lot of just unbelievable product left over from last season, and we've taken our most aggressive pricing strategy in the 58-year history of Sniagrab," says Sports Authority spokesman Brian Stein. Sniagrab sales will be held at six Sports Authority locations on the Front Range starting at 8 a.m. on Saturday, but the main event, as always, is at the “Sports Castle" at 1000 Broadway. "We're talking savings up to 80 percent on many, many items, with nearly everything in the 50 to 80 percent range," Stein says.
One of Sniagrab’s biggest competitors is the Ski Rex sale, running at six Front Range locations starting at 9 a.m. on Saturday, including Colorado Ski & Golf in Aurora, Arvada, Littleton, Colorado Springs and Lone Tree, and the newly remodeled Boulder Ski Deals shop at 2525 Arapahoe Avenue in Boulder.
"I think an awful lot of people held off on buying new skis and snowboards last season because they didn't want to tear the heck out of them in less-than-favorable conditions," says Colorado Ski & Golf regional manager Randy Bush. "I'm hoping all that pent-up desire is going to be unleashed on Labor Day weekend and result in a lot of happy people with new sticks on their feet.” For more information, visit www.sportsauthority.com and www.coloradoskiandgolf.com.
Sept. 1-3, 2012
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