The DNC media: practice, practice, practice

Once more, with feeling. Don't know the name or network affiliation of the reporter in this ultra-mediocre photo from the Pepsi Center on Tuesday morning -- but I do know she's a perfectionist. She had to deliver the following rather awkward line about the DNC festivities to date: "The effort...

By Michael Roberts

August 26, 2008

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Once more, with feeling.

Don't know the name or network affiliation of the reporter in this ultra-mediocre photo from the Pepsi Center on Tuesday morning -- but I do know she's a perfectionist. She had to deliver the following rather awkward line about the DNC festivities to date: "The effort to build party unity began here last night -- and the surprise appearance by a Democratic titan." Sounds simple, but she did it over and over again, walking toward her cameraman as he backed up, walking toward him as he zoomed out, crossing in front of him, standing still as he panned to the podium. This went on for a grand total of nine takes before she and her colleague were satisfied.

Clearly, great reporting takes a lot of time -- and a fully charged battery. -- Michael Roberts

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Michael Roberts began his career with Westword in 1990 as music editor. In 1999, he took on a new role, full-time media reporter, as author of a column called The Message. In 2008, he became the lead writer for Westword's news blog, The Latest Word, a position he held until January 2023. Michael continues to freelance for Westword, covering everything from business to sports and the media; he also contributes to Jazziz, a national music magazine. He holds a bachelor's degree from what is now Colorado Mesa University and master's degrees from the University of California, Los Angeles, and Northwestern University.

Contact: Michael Roberts

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