From MacGyver to MacGruber, filmmakers pay homage to the pop culture of their youth
MacGruber (Will Forte), a highly decorated soldier of fortune known for "making life-saving inventions out of household materials," faked his death and went into hiding after his fiancée (Maya Rudolph) was killed at their wedding, likely by MacGruber's arch enemy, wealthy industrialist Dieter Von Cunth (Val Kilmer). Years later, when the Feds suspect Von Cunth (the "h" is silent) of stealing a nuclear weapon, MacGruber's old army watcher, Colonel James Faith (Powers Boothe), tracks down the retired operative to convince him that his country needs him. "The game has changed!" protests MacGruber. The colonel's deadly serious rebuttal: "But the players are still the same!" So MacGruber returns, mulleted and toting a portable car stereo circa the early '90s, to put his unconventional methods to work preventing total nuclear disaster.
MacGruber is a feature-length film inspired by a Saturday Night Live skit, which often runs barely a minute, and always ends when the title character (who shares both talent and fashion sense with that other '80s-era Mac-hero, MacGyver) fails to dismantle a bomb, causing the control room where he's trapped with his trusty sidekicks to explode. SNL often wedges more than one MacGruber sketch into a single episode, resurrecting its hero repeatedly without acknowledging his prior failures.
Rather than sticking to that construct, writers Forte, John Solomon and Jorma Taccone (who also directs) instead take their hero out of the doomed control room and give him a backstory, a couple of love interests, and actual narrative causality. And like a number of other 2010 movies, including Cop Out and Hot Tub Time Machine, MacGruber turns to "bad" pop culture of the 1980s for inspiration, resurrecting music, fashion and character types of the decade for both mockery and commentary.
MacGruber, which was not formally screened for critics until the evening before its release, has an unusual tone for a contemporary comedy. Played as self-seriously as its '80s media muses (think Miami Vice meets sub-Rambo Stallone flicks like Cobra), there's no smirking Jim-from-The Office audience surrogate to hammer home the joke via reaction shot, and no beats left open for the dopey giggling it inspires. You may miss one joke while still laughing at the last one — I certainly did, at the film's premiere at SXSW. There are gags in MacGruber — one involving a naked Forte and a stick of celery that is indicative of the film's gleefully juvenile body humor — but as with Kevin Smith's self-knowing Cop Out, much of its comedy stems from the deadpan re-creation of an era's worth of blockbuster tropes.
Why the sudden rush to spin comedy from culture that wasn't meant to be funny then but can hardly be taken seriously now? When times are tough, the trend stories say, we crave cultural familiarity — but rather than look back through a rose-tinted lens, Cop Out, Hot Tub and MacGruber undercut the bravado of their inspirations. MacGyver and his '80s male hero peers got away with everything and relied on their own near-divine intuition to get out of harm's way, and their charmed existence played at straight face value. MacGruber punctures such a fantasy. Maybe that's because all three films were made by consumers who aged into producers, plumbing the movies they loved in adolescence for material but reshaping that material to reflect contemporary culture. Forte and Taccone, like Hot Tub writer Josh Heald and the Cop Out team of writers Mark and Robb Cullen and director Kevin Smith, are in their mid-to-late thirties — meaning they would have been the teenage male target audience for late-'80s/early-'90s action shlock. This crew also came of age at a time when ironic distance replaced over-the-top id as the ideal male attitude. Sincerity eventually became such a cultural liability that, by the '00s, even a children's franchise like Shrek was shot through the requisite wink.
Underground while that evolution was taking place, MacGruber has a case of what we could call Unfrozen Caveman Syndrome: He is forced to reconcile the difference between '80s ideals and 21st-century realities all at once, without the two decades the rest of us had to process the change and compromise accordingly.
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