So lame it's...cool? Nancy Drew, writer-director Andrew Fleming's attempt to jump-start a new Warner Bros. franchise, is a movie flaunting a most obvious demographic strategy: a teen flick with a sensibility, or at least a sense of humor, that's most definitely parental.
Invented in 1930 by the same Stratemeyer syndicate that gave the world Tom Swift and the Hardy Boys, the bold, intelligent and well-brought-up Nancy sleuthed her way through some sixty mystery novels — motoring around the Midwestern countryside in a blue roadster, amazing school chums with her perspicuity, and inspiring an international fan base whose self-identified members range from Ruth Bader Ginsburg and Barbara Walters to Fran Lebowitz and Ayaan Hirsi Ali.
An eternal sixteen until changes in the motor vehicles code mandated she turn eighteen, Nancy lived in Oedipal bliss with a doting father — Mom having died long before — and kept company with an equally adoring but somewhat dim beau. The last time Warners brought Nancy to the screen, in the person of Bonita Granville, she was a scatterbrained chatterbox; in her current incarnation, played by Emma Roberts (niece of Julia), she's a perky, politely eye-rolling little know-it-all who, although a senior in high school, looks fourteen and has the personality of an obnoxious, if fearless, twelve-year-old.
This tweener goddess may prove too annoying for general audiences, particularly as the deglamorized Roberts plays her comically straight. The movie derives much of its humor from the spectacle of Nancy's single-minded rectitude once she and Dad (Tate Donovan) relocate from River Heights to a spooky old mansion in the Hollywood Hills, where, 25 years before, the star Dehlia Draycott met her mysterious demise. Nancy plunges headlong into that mystery as well as the world of Hollywood High; there she is the enigma, astounding the resident mean girls with her Teflon dweebishness.
A former child actor, Fleming has worked this territory before. Set in an L.A. parochial school and featuring a coven of teenage witches, The Craft (1996) was a promising riot-grrrl saga that midway through went all, like, moralistic; even funnier than it was puerile, Dick (1999) imagined the Nixon presidency brought down by a pair of ecstatically simpering fifteen-year-old ninnies (Kirsten Dunst and Michelle Williams). High-school crowd scenes bring out the best in Fleming's mise-en-scène — the frame lovingly packed with bellicose representatives of every imaginable adolescent subculture.
In some respects, Fleming's approach recalls the old Jay Ward cartoons — Crusader Rabbit, Rocky and Bullwinkle, George of the Jungle, et al. Nancy herself resembles one of Ward's heroic nerds or super-smarties, spreading goodness as she single-handedly unravels a sinister cabal. Her character is inoculated against insufferability by the addition of a squat, amorous twelve-year-old (Josh Flitter) playing a whiny Sancho Panza to Nancy's brainiac Quixote.
Unavoidably arch but essentially playful in its wit, Nancy Drew neither wears out its welcome nor compromises its heroine. Nancy is unstoppable. By the movie's end, her trademark penny loafers and Sandra Dee outfits have been officially pronounced fashionable: "the new sincerity." That's pretty much the idea of this twelve-year-old superheroine, quotation marks and all.
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