Channel 9 president and general manager Mark Cornetta should give Balloon Boy Falcon Heene and his dubious dad Richard a couple of big, wet kisses. Richard called 9News first (hmmmmm), giving the outlet a head start on what turned out to be the biggest, oddest story of the day in these United States -- and he capped off the evening with an interview (on view below) revealing that the balloon in question was a prototype for future travel: personal blimps for all! And because Channel 9 has a relationship with CNN, not to mention an NBC bureau based in its building, its footage was on view in more places than Cornetta can even guess.
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The website numbers are equally spectacular. "To put things in perspective, our normal traffic on a day without any major breaking news or weather is usually anywhere from 750,000 to a million page views a day, and about 150,000 unique visitors," Cornetta says. "Yesterday, we had 4.6 million page views and 939,000 visitors. And between the hours of 1 p.m. and 4 p.m. alone, we had 722,000 unique visitors and 3.8 million page views."
So, Falcon, if you're planning another flight...