The Denver Water freebie train rolls on

Denver Water's "Use Only What You Need" campaign is certainly unusual -- or did you miss our blog about DW's toilet mascot terrorizing children at City Park a few weeks back? But at least the organization continues to offer weird freebies to folks willing to publicize their message. Some time...

By Michael Roberts

August 5, 2009

[
        {
          "name": "Air - MediumRectangle - Inline Content - Mobile Display Size",
          "component": "12017618",
          "insertPoint": "2",
          "requiredCountToDisplay": "2"
        },{
          "name": "Editor Picks",
          "component": "17242653",
          "insertPoint": "4",
          "requiredCountToDisplay": "1"
        },{
          "name": "Inline Links",
          "component": "18838239",
          "insertPoint": "8th",
          "startingPoint": 8,
          "requiredCountToDisplay": "7",
          "maxInsertions": 25
        },{
          "name": "Air - MediumRectangle - Combo - Inline Content",
          "component": "17261320",
          "insertPoint": "8th",
          "startingPoint": 8,
          "requiredCountToDisplay": "7",
          "maxInsertions": 25
        },{
          "name": "Inline Links",
          "component": "18838239",
          "insertPoint": "8th",
          "startingPoint": 12,
          "requiredCountToDisplay": "11",
          "maxInsertions": 25
        },{
          "name": "Air - Leaderboard Tower - Combo - Inline Content",
          "component": "17261321",
          "insertPoint": "8th",
          "startingPoint": 12,
          "requiredCountToDisplay": "11",
          "maxInsertions": 25
        }
      ]

Denver Water's "Use Only What You Need" campaign is certainly unusual -- or did you miss our blog about DW's toilet mascot terrorizing children at City Park a few weeks back? But at least the organization continues to offer weird freebies to folks willing to publicize their message. Some time back, I received a "Use Only What You Need" tote bag, which makes me the envy of the customers at my local Sunflower Market -- and yesterday, I unwrapped a new T-shirt featuring the bizarre, water-filled piggy-bank logo seen here. (I'm rocking mine today.) There was also an alternative model adorned with a camel advising people to "Get Your Hump On" -- something that costs a pretty penny on East Colfax, from what I understand.

No T-shirts are available right now on the "Use Only What You Need" website, but you can get a piggy-bank flying disc simply by signing up. Don't know if ordering one will make you more conscious of turning off the tap instead of letting the water gush while you're brushing your teeth. But at least you'll receive a little payback for that bill they insist you pay every month....

Become A Member

BEFORE YOU GO...
Can you help us continue to share our stories? Since the beginning, Westword has been defined as the free, independent voice of Denver — and we'd like to keep it that way. Our members allow us to continue offering readers access to our incisive coverage of local news, food, and culture with no paywalls.

Michael Roberts began his career with Westword in 1990 as music editor. In 1999, he took on a new role, full-time media reporter, as author of a column called The Message. In 2008, he became the lead writer for Westword's news blog, The Latest Word, a position he held until January 2023. Michael continues to freelance for Westword, covering everything from business to sports and the media; he also contributes to Jazziz, a national music magazine. He holds a bachelor's degree from what is now Colorado Mesa University and master's degrees from the University of California, Los Angeles, and Northwestern University.

Contact: Michael Roberts

Follow:

Facebook: 111180895657427

Twitter: @mikerobertscolo