Avery Brewing Ales the Chief
As the Democratic National Convention approaches, and the presidential election after that, everyone is thinking Oval Office politics -- even beer makers.
To “celebrate the last day in office of our current Commander in Chief and welcome in a new one,” Avery Brewing Company in Boulder has created Ale to the Chief, a pale ale debuting today, July 16, that's designed to be as utterly American as possible, says Avery marketing guy C.V. Howe. “This is the first and only time it has ever been brewed.”
Made with American hops, yeast and malt, the beer will have an Avery twist, he adds, meaning it be bold… and potent, with a high, 8.75 percent, alcohol content. But Howe also points out that Avery isn’t taking sides in the election.
“It’s a non-partisan beer. The idea is to give copious amounts of ale to whoever is in office. Whether it’s Obama or McCain remains to be seen. We are not going to go there.”
Avery will host a release party for their Presidential pale ale from 4-7 p.m. in its tasting room, 5757 Arapahoe Avenue, Boulder (303-440-4324). The cost is $10.
Ale to the Chief should be available in various bars and restaurants around Denver during the convention in August as well, Howe says. So you can raise a glass to the most powerful beer in the world. -- Jonathan Shikes
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