Candy Girls: Reese's Milk Chocolate Layered Cookies
Photo by Aubrey Shoe
We have pretty much given up on Reese's products that aren't Reese's cups. The story is getting old: Reese's cups = delicious, Reese's cup variants = eh. But as fate would have it, a colleague recently took a tour of the Hershey
factory, where he purchased and brought back for us a brand! new! Reese's
product! So in a battle between wariness and intrigue, intrigue won out. The
upside is that now we can tell you with authority that Reese's Milk Chocolate
Layered Cookies are pretty gross. You're welcome!
a CEO who came to Hershey's from Nabisco and had a vision for how the company
could convert its familiar candy brands into new products. The Layered
Cookies are another variation on a similar theme that's been playing out for a
few years. If we were being generous, we might say the idea behind the cookies seems to be
Oreo meets Reese's Peanut Butter Cup: two chocolate cookies coated with milk
chocolate housing a layer of peanut butter.
Sounds awesome, right? That's how they get you!
The problem is in the
execution. The cookies are dry and flavorless. One guest tester called them
"generic-tasting," while another likened them to store-brand sandwich cookies.
The only good part about the cookie--the chocolate and peanut butter--are lost
under a crumbly mess. And even the peanut butter, which carries the Reese's
name, isn't the same super-salty confection found in the cups. What would make
these better? "If the peanut butter were scraped out of the cookie and put into
a chocolate shell." Exactly.
Reese's treats that really mean something.
Reese's, don't be giving us that look.
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