Reader: Chipotle versus Taco Bell -- one serves tasty food, one serves fuel
Does this look tough enough to take on Chipotle?
While Chipotle has been on a roll, with a fantastic quarterly earnings statement, Taco Bell is making a serious effort to get a chunk of Chipotle's customers -- adding a Cantina Power Menu to its healthier Cantina Bell menu. But as Jenn Wohletz notes in her top five reasons why Taco Bell won't kick Chipotle's ass, Taco Bell just doesn't have the muscle to take on the powerful, homegrown Chipotle.
A mighty Chipotle burrito.
Says Dave Barnes:
One serves tasty food.
One serves fuel.
You choose which you want.
Or, if you are being really cheap, you order only 99¢ items.
How cheap would Taco Bell have to go before you'd forgo Chipotle?
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