4

A-Basin names lift-to-be, and it's not Quadzilla

As announced in December, Arapahoe Basin is replacing the 32-year-old Exhibition triple chair in its

first high-speed quad

this summer. The resort decided to name it with a contest and got some interesting ideas from the peanut gallery. We have a winner.


The winning name, from Mark La Flamme of the resort's maintenance department: Black Mountain Express. Not bad.

From an A-Basin press release:

The new, high speed quad chairlift that will be constructed this summer at Arapahoe Basin has found a name - Black Mountain Express. Alan Henceroth, COO of A-Basin, put a call out to A-Basin aficionados to help name the lift. He received hundreds of suggestions from "Quadzilla" to "Chairway to Heaven." After much contemplation and days of looking through suggestions by A-Basin management, some of them very entertaining, "Black Mountain Express" won the crown.

Now while Black Mountain Express is not bad, and Quadzilla is pretty bad, I think I would have gone with Chairway to Heaven. But then Robert Plant would have sued me for everything I'm worth ($868.31).

We use cookies to collect and analyze information on site performance and usage, and to enhance and customize content and advertisements. By clicking 'X' or continuing to use the site, you agree to allow cookies to be placed. To find out more, visit our cookies policy and our privacy policy.

Newsletters

All-access pass to the top stories, events and offers around town.

  • Top Stories
    Send: