Best Hip-Hop Debut
Product of the World, JD the M.C.
Product of the World by JD the M.C. (which stands for “medicine child”) is a testament to the phrase “Good things take time.” The Denver-based hip-hop artist spent six years perfecting his debut album, and his patience paid off in spades. Across seven strong tracks, boom bap drums join up with syncopated piano rhythms, tense strings, fingerstyle guitar, and even an accordion riff, uniting influences from different genres and cultures. JD is a conscious rapper with an unequivocal message of solidarity for disenfranchised people worldwide. Inspired by thought-provoking lyricists like J.Cole, Saba and Kendrick Lamar, he spits unflinching, politically charged bars that take aim at capitalism, colonialism, police brutality and related societal evils. But it’s his defiantly cheerful energy that gives Product of the World its staying power.