Best Song About a New Slogan for Denver 2004 | "Branding, You're a Fine Word", TC and the Destroyers | Best of Denver® | Best Restaurants, Bars, Clubs, Music and Stores in Denver | Westword
Navigation
Tom Clark, head of the Chamber of Commerce's new eco-devo unit, the Metro Denver Economic Development Corporation, isn't all about numbers. He can rock and roll, too, as evidenced by his song "Branding," performed by his band, TC and the Destroyers (celebrity edition), at Denver 360, the city's summit on marketing in February:

There's a Mayor, by the name of Hick,

Said, "Denver, you need a brand-new shtick.

"Find some words, take your pick

And send the world the news."

Find the words, like "Mile High Smile"

"Queen City," or "Denver by a Mile."

There's "Altitude With Some Attitude"

Which one will we choose?

The flaks say, "Branding, you're a fine word"

We'll find the new words, you'll see

How about "DenverŠa great place to be"?

In Vegas, it's wine, women and song

Chippendales, strippers dressed in thongs

In Denver, we still know it's wrong

to "Come to the Cabaret"

Let's make it edgy, make it cool

We've got the nation's best "Party School"

We're where Brother Doug Bruce Rules!

There's no taxes to pay!

We got great fires, we give great drought

Eco-tourism's what it's all about

Let's all stand up and shout

"Our water's owned by L.A.!"

The flaks say, "Branding, you're a fine word"

We'll find the new words, you'll see.

How about "DenverŠbetter than therapy"?

We got traffic, ain't got no trains

We're even "Colorful" if it ever rains

We still attract all the nation's brains

We just hope they'll stay!

At night, when Denver's LoDo is packed

Mayor Hick revs up all the acts

With his changer, he brings us back

To the LoDo we all love.

Got no incentives, except life with quality

Mountain views are part of your salary

We're here today to change the economy

And be a Mile High above the rest.

The flaks say, "Branding, you're a fine word"

We'll find the new words, you'll see

How about "DenverŠa great place to be"?

When you're a tiny town in the least-populated county in Colorado, you have to make the most of what you have. And for Lake City, that's not just spectacular scenery. It's Lake City's most notorious short-term resident, Alfred Packer, the "Colorado Cannibal" charged with eating five of his traveling companions while stranded on Slumgullion Pass in 1874. The truth of that tale -- like the correct spelling of Packer's first name -- is still a matter of some dispute. But slap Packer's glum mug on a T-shirt over the slogan "Eat Your Heart Out!," as Lake City has just done, and throw an Alferd Packer Days festival complete with skull-throwing and "mystery meat" barbecue -- and you've got a marketing campaign that tourists will eat right up. The rest is history.
When you're a tiny town in the least-populated county in Colorado, you have to make the most of what you have. And for Lake City, that's not just spectacular scenery. It's Lake City's most notorious short-term resident, Alfred Packer, the "Colorado Cannibal" charged with eating five of his traveling companions while stranded on Slumgullion Pass in 1874. The truth of that tale -- like the correct spelling of Packer's first name -- is still a matter of some dispute. But slap Packer's glum mug on a T-shirt over the slogan "Eat Your Heart Out!," as Lake City has just done, and throw an Alferd Packer Days festival complete with skull-throwing and "mystery meat" barbecue -- and you've got a marketing campaign that tourists will eat right up. The rest is history.


Best Question Called In to the Denver Metro Chamber of Commerce

"What interstate highway goes from Colorado to Hawaii?"

Best Question Called In to the Denver Metro Chamber of Commerce

"What interstate highway goes from Colorado to Hawaii?"


Second-Best Question Called In to the Denver Metro Chamber of Commerce

"Hi, I'm calling from Houston, and we're coming to visit. Can you tell me if it is appropriate to wear capris there?"

Second-Best Question Called In to the Denver Metro Chamber of Commerce

"Hi, I'm calling from Houston, and we're coming to visit. Can you tell me if it is appropriate to wear capris there?"


Third-Best Question Called In to the Denver Metro Chamber of Commerce

"I was told there was a restaurant in Denver called Casa Bonita. Are they still open, and do they really have naked divers?"

Third-Best Question Called In to the Denver Metro Chamber of Commerce

"I was told there was a restaurant in Denver called Casa Bonita. Are they still open, and do they really have naked divers?"

Fourth-Best Question Called In to the Denver Metro Chamber of Commerce

"How many pets are you allowed to keep in Colorado? Could you also tell me how many dogs and cats are already there?"

Best Of Denver®

Best Of