Designer, community builder and Westword MasterMind Tricia Hoke teamed up with her tech-savvy entrepreneurial partner, Charlotte Genevier, to hatch a plan for putting Denver designers on the map without sucking up their limited cash flow. The result is the Cotery, both a service platform and a built-in marketplace that makes the business end of launching a line much simpler for an artist who is happiest creating designs. And it's incredibly easy: Designers are invited to submit limited-run lines of apparel that are crowdsourced for pre-sale to buyers. If there's enough interest in the line online, the prepaid garment orders will be manufactured and shipped. Too easy to be true? Not at all. Seeing is believing — and we're seeing the fashionable results all over town.