"I wanted to go with the crafting and craft brewing aesthetic and maintain that kind of Etsy-type community feel," says brewery owner Matthew Fuerst. "A brewery's priority should be its beer, and it usually is -- but taprooms don't really set themselves apart, so I thought why not doing something kooky?"
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Fuerst, who says he has "an affinity for weird, tacky figurines," will decorate the taproom with anything and everything you might find at your grandma's house, including knitting and rocking chairs. But he also wants to bring in artwork done by local crafters."I'm pretty excited about it," he says. "It will play well in the antique district."
Located in a large, 9,000-square-foot antique store -- just three blocks from another planned brewery, Former Future -- Grandma's House could also be a launching pad for other brewery startups, says Fuerst, who would like to bring in other would-be brewing companies as investors who could gain experience at Grandma's House.
"I've been kicking around the collaborative or cooperative brewery idea for a while," Fuerst says, mentioning the Brewery Incubator cooperative pub in Texas. "And I knew that if a concept like that could work in Houston, it would be a no-brainer in Denver."
Fuerst doesn't have any other breweries on board at the moment, but says he'd like to try to add some - especially those that are having trouble finding space in a tough real estate market -- once he gets further along. "People who want to open will be able to see whether it's something they really want to do without quitting their day jobs."
Fuerst hopes to open Grandma's House before April 2014.
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