Smelling like a rock star wasn't always considered a good thing. But now that The Strokes' Julian Casablancas is the face and inspiration of Azzaro's new perfume, Decibel
, and Prince has to pay $4 million to a company over his failed "3121" fragrance
, it seems things have changed. The products these singers are schlepping are bringing in some serious revenue (despite their horrendous commercials). Here's to the smell of money.