"Everything we do in terms of marketing with our community is all grassroots style," explains Alex Cordoba, community trainer for Lululemon in Cherry Creek.
"So we really were like, if D.C. can do a thousand, let's try to do two thousand people. We got inspired by how big yoga is in Denver, and our collaboration with CorePower and all the yoga studios and instructors in the community," Cordoba adds.
"We'll have tables with sponsoring studios there, as big as CorePower and as small as Root Yoga Center. All these studios are working together. Walking Alchemy will be playing music, and we'll have yogis of all levels and from all over Colorado -- because this isn't just a Denver event: The three lululemons in Colorado and all 21 CorePowers are participating.
"I'm going to be super, super psyched for 500 people," she says, "but our goal is 2,000. We hope it's going to be more than we could ever imagine."
Three CorePower instructors -- Marley Vigdorth, Cara Fogel and Lora Lantz -- will split the warm-up, peak of the class and cool-down between them. Instructors will be moving through the crowds by the bandstand, with extra help adjusting the poses from instructors from all across the city.
Best of all, it's free; you don't have to register anywhere -- just show up. "Bring a mat, water bottle, potentially something warm because it might be cool, and an open heart, open mind and a readiness to sweat and open the body," Cordoba advises.
Questions can be directed to 970-941-6475. Let's see those downward dogs, Denver!
