Colorado's new logo, the Peak, inspires peak parodies

Keep Westword Free
I Support
  • Local
  • Community
  • Journalism
  • logo

Support the independent voice of Denver and help keep the future of Westword free.

The "Peak." That's what Colorado's new logo has been dubbed -- officially, at least. But plenty of people have their own, unofficial nicknames for the green-and-white triangle introduced yesterday by brandcolorado.gov as the state's next brand. When we reported yesterday on the new slogan, "It's our nature," readers also weighed in on the logo. "Dull mountain triangle" was the most polite review; "godawful" and "frickin' road sign" were more typical. But at least the Peak has inspired a peak parody.

The just-released image has already inspired not just snickers, but spoofs. "I like my version better," says the Rev. B. Baker. "Cannabis, it's our nature in Colorado!" He's posted it on his Facebook page and says, "Feel free to spread it far and wide!"

Have you seen other parodies of the Peak? Created your own? Post them below.

And remember, it's our nature to be creative cusses here in Colorado.

More from the Calhoun Wake-Up Call archive: "Nine new states that could secede from the state."

Keep Westword Free... Since we started Westword, it has been defined as the free, independent voice of Denver, and we would like to keep it that way. Offering our readers free access to incisive coverage of local news, food and culture. Producing stories on everything from political scandals to the hottest new bands, with gutsy reporting, stylish writing, and staffers who've won everything from the Society of Professional Journalists' Sigma Delta Chi feature-writing award to the Casey Medal for Meritorious Journalism. But with local journalism's existence under siege and advertising revenue setbacks having a larger impact, it is important now more than ever for us to rally support behind funding our local journalism. You can help by participating in our "I Support" membership program, allowing us to keep covering Denver with no paywalls.

We use cookies to collect and analyze information on site performance and usage, and to enhance and customize content and advertisements. By clicking 'X' or continuing to use the site, you agree to allow cookies to be placed. To find out more, visit our cookies policy and our privacy policy.


Join the Westword community and help support independent local journalism in Denver.


Join the Westword community and help support independent local journalism in Denver.