| Media |

Denver Post circulation meets Dean Singleton's goal -- for the first month

Keep Westword Free
I Support
  • Local
  • Community
  • Journalism
  • logo

Support the independent voice of Denver and help keep the future of Westword free.

After the February 27 closure of the Rocky Mountain News, Dean Singleton, chairman of MediaNews Group and publisher of the Denver Post, said he wanted to retain 80 percent of Rocky subscribers -- and in the first official report since then from the Audit Bureau of Circulations, which monitors circ numbers of the print-journalism industry, the Post is meeting this standard, albeit by a fairly modest amount. Through March 31, the broadsheet suffered a 17.4 percent dip on weekdays from the same span a year earlier, and a 12.3 percent decline on Sundays, when the Rocky didn't publish.

It's too early for a victory parade, though. This drop-off occurred in just 32 days, and circulation at major-metro dailies across the country continues to slide. Moreover, the remaining margin is mighty small. The next major ABC audit takes place six months from now, and if the Post remains above Singleton's 80 percent threshold on both weekdays and Sundays in that survey as well, it'll be nothing short of a miracle. The key for the Post, then, will to stay close to that number. Otherwise, a continuing mutiny by former Rocky subscribers will only make a bad situation worse.

Keep Westword Free... Since we started Westword, it has been defined as the free, independent voice of Denver, and we would like to keep it that way. Offering our readers free access to incisive coverage of local news, food and culture. Producing stories on everything from political scandals to the hottest new bands, with gutsy reporting, stylish writing, and staffers who've won everything from the Society of Professional Journalists' Sigma Delta Chi feature-writing award to the Casey Medal for Meritorious Journalism. But with local journalism's existence under siege and advertising revenue setbacks having a larger impact, it is important now more than ever for us to rally support behind funding our local journalism. You can help by participating in our "I Support" membership program, allowing us to keep covering Denver with no paywalls.

We use cookies to collect and analyze information on site performance and usage, and to enhance and customize content and advertisements. By clicking 'X' or continuing to use the site, you agree to allow cookies to be placed. To find out more, visit our cookies policy and our privacy policy.


Join the Westword community and help support independent local journalism in Denver.


Join the Westword community and help support independent local journalism in Denver.