A moment of silence, please, for Ted, the inanely named little brother of United Airlines.
The low-cost, shuttle-like service to nearby destinations made sense when it was announced in late 1993; the name never did. It was the equivalent of renaming an economically challenged portion of this city "Ver." Even without getting into all the less-than-laudatory Teds around, the name just didn't fly.
And last week, United announced that as part of major cutbacks, it was killing off Ted, the offshoot that "had a personality all its own," an exec had pronounced back in November 2003. "It's warm, friendly and casual. If this airplane could wink, it would."
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But now Ted is dead. Rest in peace. -- Patricia Calhoun