4

Wake-Up Call: Logo to go at CU

Yes, the University of Colorado has big budget troubles -- so, of course, school officials have done the only thing they could do: issued a $780,000 contract to an international branding company, Landor, to design a new logo that will unite all branches of the CU system under one common identity.

No, not a regent displaying his empty pockets, although that would work. And not a regent losing his mind, although that, too, would seem an appropriate image to capture this pricy, hare-brained project.

Still, there is one image that truly could unite the university system, and also inspire those potential donors who could help fill empty coffers: CU finally, finally, closing the door on Ward Churchill.

Continue Reading

We use cookies to collect and analyze information on site performance and usage, and to enhance and customize content and advertisements. By clicking 'X' or continuing to use the site, you agree to allow cookies to be placed. To find out more, visit our cookies policy and our privacy policy.

Newsletters

All-access pass to the top stories, events and offers around town.

  • Top Stories
    Send: