Tim Tebow-Focus on the Family Super Bowl ad gets a "yes" from CBS, Mancrunch gay dating service spot gets a "no"

In recent days, we've reported about a Focus on the Family ad starring Tim Tebow and his mom that's set to air during the Super Bowl, noting the controversy over its presumed anti-abortion message and FOTF spokesman Gary Schneeberger's assertion that the commercial isn't anti-anything. But whereas CBS gave its...

By Michael Roberts

February 3, 2010

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In recent days, we've reported about a Focus on the Family ad starring Tim Tebow and his mom that's set to air during the Super Bowl, noting the controversy over its presumed anti-abortion message and FOTF spokesman Gary Schneeberger's assertion that the commercial isn't anti-anything.

But whereas CBS gave its blessing to Focus's spot, it turned thumbs-down to a commercial intended to promote Mancrunch.com, a gay dating service. ManCrunch spokeswoman Elissa Buchter insists that Mancrunch didn't create an ad the firm knew CBS would reject just to get some publicity -- a dubious assertion. Still, we wish CBS had said gone along, because it's pretty damn funny. See for yourself above.

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Michael Roberts began his career with Westword in 1990 as music editor. In 1999, he took on a new role, full-time media reporter, as author of a column called The Message. In 2008, he became the lead writer for Westword's news blog, The Latest Word, a position he held until January 2023. Michael continues to freelance for Westword, covering everything from business to sports and the media; he also contributes to Jazziz, a national music magazine. He holds a bachelor's degree from what is now Colorado Mesa University and master's degrees from the University of California, Los Angeles, and Northwestern University.

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