Chipotle and Jamie Oliver team up, want you to dress as a Halloween McNugget to earn $2 burrito

Hometown hero Chipotle has made a name for itself with its innovative marketing gimmicks, and now it's partnering with cheeky British chef-turned-food-crusader Jamie Oliver for a special Halloween treat that could earn you a super-cheap burrito and maybe, just maybe, save the world.

What's the catch? You have to dress up like an Oscar Mayer wiener.

The details: On Halloween, Sunday, October 31, stop by your local Chipotle dressed as your favorite processed food product and you'll earn a $2 burrito. Even better, all proceeds from the "Boorito 2010: The Horrors of Processed Food" program go to the healthy-food movement Jamie Oliver's Food Revolution.

Sounds like a good deal -- even if you have to wrap yourself in giant slabs of bologna to earn it.

We use cookies to collect and analyze information on site performance and usage, and to enhance and customize content and advertisements. By clicking 'X' or continuing to use the site, you agree to allow cookies to be placed. To find out more, visit our cookies policy and our privacy policy.


All-access pass to the top stories, events and offers around town.

  • Top Stories


All-access pass to top stories, events and offers around town.

Sign Up >

No Thanks!

Remind Me Later >