The menu will have all the Halal Guys standards (including plenty of the famed white sauce), but the design of the 2,100-square-foot space is a departure from past locations. The Aurora spot, outfitted with a large outdoor patio, is among the first to boast a new look, with elements inspired by the Guys' street-cart origins.
The brand has a cult following, and the owners are betting on that reputation to make a big splash. Plans for the week-long grand opening include a ribbon-cutting ceremony at 9:45 a.m. on June 18, followed by live music throughout the day, as well as freebies and giveaways during the week — among them a year of free food for ten lucky people — in order to pump up the excitement level.
But judging from the nearly 500 comments generated by Westword's Facebook post about the Halal Guys coming to town, this opening may just result in a traffic jam the likes of which have not been seen since the twelve-hour wait at In-N-Out on its opening day in Aurora last November.
Are New York transplants as passionate as California burger fans in Colorado? We'll soon find out.