The big alcohol producers wanted in on the fun, so several created caffeinated malt beverages, sold in cans in gas stations, essentially giving guzzlers a night of insanity for just a couple of dollars. The path of those drinks is fraught with government-imposed obstacles, though, and Phusion Products, makers of Four Loko, may become the next victim of regulation.
Several states have banned the beverage, thanks to reports of people who lack self-control by getting sick, and the FDA is expected to weigh in today, possibly recommending that the gateway to
blackout fun should be removed from shelves across the country.
And just like predecessor Sparks, the MillerCoors upper-meets-downer that tastes like rejection and morning-after regret, Four Loko has already announced that it'll be making a non-caffeinated version of the drink. Bummer.
Wondering where you'll get your fix in the post-Four Loko world? Fear not: The guys over at BuzzFeed have already published a recipe for Four Loko homebrew.