Taco Bell giving away ten million free tacos on Facebook

Laura Shunk February 9, 2011 12:04PM

Despite the lawsuit and counter-suit over allegations that Taco Bell's beef is really only 36 percent beef, the Mexican fast-food chain is feeling warm and toasty about its Facebook fans, so it's rewarding them. By giving away ten million free tacos.

"Throughout the beef class action lawsuit, the response and enthusiasm from our Facebook community has been overwhelmingly positive," said Greg Creed, Taco Bell's CEO, in a statement. "We found it only fitting to reward these 5.4 million fans and a friend with a free taco. It's our way of saying thanks for their loyalty and support."

Taco Bell also ran a slew of full-page ads in response to the charges, claiming that the taco filling is actually 88 percent beef, while the rest of the filler is a blend of spices and water. And the company says it will continue to run similar ~~propaganda~~ educational material until the lawsuit is over.

Whatever, free taco.

I support

Local

Community

Journalism

Support the independent voice of Denver and help keep the future of Westword free.

Support Us

Get yours by liking Taco Bell on Facebook. Or, uh, skip that and print out a coupon.

Follow @CafeWestword on Twitter

KEEP WESTWORD FREE... Since we started Westword, it has been defined as the free, independent voice of Denver, and we'd like to keep it that way. With local media under siege, it's more important than ever for us to rally support behind funding our local journalism. You can help by participating in our "I Support" program, allowing us to keep offering readers access to our incisive coverage of local news, food and culture with no paywalls.

Make a one-time donation today for as little as $1.

Laura Shunk was Westword's restaurant critic from 2010 to 2012; she's also been food editor at the Village Voice and a dining columnist in Beijing. Her toughest assignment had her drinking ten martinis and eating ten Caesar salads over the course of 48 hours. She still drinks martinis, but remains lukewarm on Caesar salads.

Contact: Laura Shunk

Follow:

Twitter: @laurashunk

Instagram: @laurashunk