Visual Arts

Gimme Gimme Pillow Toast’s Tokyo Extreme Fashion Show: A Harajuku holiday

Andrew Novick and Janene Hurst, the stark raving mad brains behind Gimme Gimme Pillow Toast have taken monster steps up the ladder with their Japan-centric concern: The couple, who go on buying trips in Japan, opened and closed their Belmar store, vend at NDK and other cosplay meccas, throw all...
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Andrew Novick and Janene Hurst, the stark raving mad brains behind Gimme Gimme Pillow Toast have taken monster steps up the ladder with their Japan-centric concern: The couple, who go on buying trips in Japan, opened and closed their Belmar store, vend at NDK and other cosplay meccas, throw all manner of Japan-pop parties and most recently, opened a pop-up store upstairs at Mod Livin’, which ended its magnificent run on Sunday. But not before they threw their most ambitious event yet: Saturday night’s Tokyo Extreme Fashion Show. We were there, and it was a blast:

A pair of sweet cupcake-carrying Harajuku maids led the parade.

Next up, model Liz McGuire does decora.

Check out her awesome shoes!

An oh-so-cute bear girl broke our fuzzy-wuzzy hearts.

Kevin John Wesley busts his moves as a kigurumi Panda:

And Andrew Novick does the same in his Gloomy Bear duds.

A Ganguro girl with a tan to equal to John Boehner’s.

Smile for the birdie…

Her Ganguro boy followed. Is that Markham Maes?
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The unisex suit-and-tie cosplay look:

Swishy & sweet Brittany Chard:

This model could’ve stepped straight out of that manga my daughter is reading…

Goth-o-rama!

Even Hello Kitty put in an appearance!

Models and fans mingled afterward.

Full-on Decora:

It’s the accessories that count.

Visual Kei

Nerd glasses.

For a quick primer on some basics of Japanese pop fashion visit our Harajuku style guide.

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