This weekTransWorld Business
has a cool profile onFour Pine Design
, the Denver-based firm responsible for the new terrain park features atEldora
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and one of the companies leading the charge for greener and more sustainable practices in the snow sports industry.
As part of its Earth Day-themed April issue on sustainability in the action sports industry, TW Biz interviews Four Pines' Stephen Laterra, who argues for utilizing natural features and materials found on the mountain, moving earth in the off-season to reduce the amount of manmade snow needed to maintain a terrain park, and otherwise greening up the art of jib design.
"In five years the industry may be forced to take more environmental initiatives," believes Laterra. "Unlimited snowmaking may no longer be a luxury. And who knows what the cost of fuel will be? My opinion is that it would be better to begin these policies today as a group so that every one would benefit and ensure the future of the industry."