Creative powerhouse Deanne Gertner wanted to find a way to direct-market work by Denver's artist community while bypassing the middleman. The result was Hey Hue, which made its debut last summer in a truck parked on the fringe of the Underground Music Showcase in the Baker neighborhood. Since then, Gertner's continued to market pieces both in and out of the truck, always displaying a palette of work that represents a wide cross-section of emerging artists. The kicker? Each piece in Hey Hue's truck shows and pop-ups is priced at $200 or less, helping would-be collectors get in gear.