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Back in 2007, 3OH!3 hit on a potent formula by appropriating the snarl and swagger of crunk for the white suburban set. With 2008's Want, the band retained the swagger but angled its sound toward a type of electro-pop-punk expertly calibrated for mass appeal. Though Streets of Gold edges slightly back toward the crunk bombast of the band's original recordings, the album still manages to cheerfully peddle whatever shred of artistic integrity the band may or may not have ever had. If there's a trend, these dudes are on it, from the new-wave-throwback dance pop of Lady Gaga to the punching synth hits of Ludacris. Add that to sleazy nursery-rhyme couplets à la Ke$ha (with whom the band fittingly collaborates on "My First Kiss"), and you've got an equation that conveniently reduces to the lowest possible common denominator.

Keep Westword Free... Since we started Westword, it has been defined as the free, independent voice of Denver, and we would like to keep it that way. Offering our readers free access to incisive coverage of local news, food and culture. Producing stories on everything from political scandals to the hottest new bands, with gutsy reporting, stylish writing, and staffers who've won everything from the Society of Professional Journalists' Sigma Delta Chi feature-writing award to the Casey Medal for Meritorious Journalism. But with local journalism's existence under siege and advertising revenue setbacks having a larger impact, it is important now more than ever for us to rally support behind funding our local journalism. You can help by participating in our "I Support" membership program, allowing us to keep covering Denver with no paywalls.

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Join the Westword community and help support independent local journalism in Denver.


Join the Westword community and help support independent local journalism in Denver.