Update (11/22/11): The full "Heartbeat" video and the Scars and Stories cover art has been added below.
And so it begins. The Fray is now in full-on promo mode, ramping up for the release of Scars and Stories, the group's third album, produced by Brendan O'Brien and slated for release on February 7, 2012. Making its way across the country glad-handing radioheads and performing on late-night television in support of "Heartbeat," the album's first single, the band idled the hype machine long enough to film a new video.
The video for "Heartbeat" was directed by Justin Francis, who's worked with Alicia Keys, Eminem and the Black Eyed Peas, among others. The clip (which premiered on Vevo this past Thursday) centers around the boys on a beach, playing around a campfire and frolicking in the waves. (Original Item posted 11/15/11)
Follow Backbeat on Twitter: @westword_music
Keep Westword Free... Since we started Westword, it has been defined as the free, independent voice of Denver, and we would like to keep it that way. Offering our readers free access to incisive coverage of local news, food and culture. Producing stories on everything from political scandals to the hottest new bands, with gutsy reporting, stylish writing, and staffers who've won everything from the Society of Professional Journalists' Sigma Delta Chi feature-writing award to the Casey Medal for Meritorious Journalism. But with local journalism's existence under siege and advertising revenue setbacks having a larger impact, it is important now more than ever for us to rally support behind funding our local journalism. You can help by participating in our "I Support" membership program, allowing us to keep covering Denver with no paywalls.