Leeroy Jenkins, World of Warcraft hero, to appear at Ones and Zeros' Machinima Fest

The Broomfield Council of the Arts and Humanities series Ones and Zeros features film and animation made with new technologies -- like this Saturday's showcase for machinima, the use of video games to make movies. As a bonus, the event, taking place 5 p.m.-9 p.m. at 5019 West 120th Avenue (apparently a Kmart parking lot), features Colorado's top video game celebrity: World of Warcraft superstar Leeroy Jenkins (aka Ben Schulz, the gamer behind the phenomenon).

How to explain Jenkins to those not in the know? It's best just to watch the 2005 video of Leeroy's in-game exploits that catapulted him to fame:

The chaotic hilarity of Leeroy's ridiculous battle charge made him the most famous character in all of World of Warcraft, and soon he was getting shout-outs on MTV, Jeopardy!, Howard Stern's show and schoolgirls' T-shirts in Asia -- with Schulz, the (relatively) mild-mannered man behind the character along for the surreal ride. Leeroy's fame was in part fueled by the uncertainty over whether or not the video of his famous battle cry and charge was real or staged -- something that Schulz has wisely chosen to keep undisclosed.

Schulz and his digital alter ego have slowly faded from the limelight. But now, the two are going to make a rare public appearance to help Ones and Zeros spotlight award-winning machinima from the Ivy Film Festival in New York, as well as locally produced efforts. Judging from the promo shot Ones and Zeros used for the event, which features Leeroy sitting respectfully in what looks like a library, maybe everybody's favorite berserker has settled down in his old age.

Perhaps Schulz and his video game chum will consent to a Q&A straight out of Inside the Actor's Studio, with a James Lipton stand-in asking Leeroy what he would like to hear God say when he arrived at the Pearly Gates.

On second thought, that's not about to happen. If you're in Broomfield on Saturday night, lock away your children and farm animals, and hide away your flagons of mead. Leeroy Jenkins is once again on the rampage.

More from our Media archives: "Boulder Today: Magazine plans to go after CU students old-fashioned way -- with print."

KEEP WESTWORD FREE... Since we started Westword, it has been defined as the free, independent voice of Denver, and we'd like to keep it that way. With local media under siege, it's more important than ever for us to rally support behind funding our local journalism. You can help by participating in our "I Support" program, allowing us to keep offering readers access to our incisive coverage of local news, food and culture with no paywalls.
Joel Warner is a former staff writer for Westword and International Business Times. He's also written for WIRED, Men's Journal, Men's Health, Bloomberg Businessweek, Popular Science, Slate, Grantland and many other publications. He's co-author of the 2014 book The Humor Code: A Global Search for What Makes Things Funny, published by Simon & Schuster.
Contact: Joel Warner