Audio By Carbonatix
Keep Westword Free
We’re aiming to raise $20,000 by April 26. Your support ensures Westword can continue watching out for you and our community. No paywall. Always accessible. Daily online and weekly in print.
The headlines screamed across the beer-drinking world on Monday that AB InBev was buying Chicago-based Goose Island brewing for a delicious $38.8 million.
Double-secret sources in St. Louis have leaked very rough drafts of a new Goose Island logo and marketing strategy that blends the best of the party-friendly 1980s with can’t-miss cultural icons of today, which will bring in an entirely new market of drinkers to Goose Island, long an easy choice for drinkers who preferred a crafty beer.
*
*Just kidding! We love you, Budweiser.
