| Hip-Hop |

Premiere: The new "Culture" video from hip-hop collective Planes!

Keep Westword Free
I Support
  • Local
  • Community
  • Journalism
  • logo

Support the independent voice of Denver and help keep the future of Westword free.

Denverites Adrian Garcia (A-Trax), Lennard Daniels (Lennyx Dublyn) and Jeremy Barnes (JT) make up the core of the hip-hop collective Planes! The three have all been rapping since they were young, in the last few years started working together.

"It just kind of came together," Garcia said. "Everybody compliments each other well."

The group has a total of about ten people, including producers, photographers, DJs and others who allow them to keep all of their operations in the family. They all use the moniker, though the artists on each of their songs and albums differ. The new song "Culture" features only Garcia and Barnes as part of their forthcoming 94 mixtape. We're debuting the video below -- it was filmed in three days by Darion Sanchez (D-Mainya), the filmmaker of the group, and edited in two days by Garcia.

"The video before this, 'New Batch,' we went all out," Garcia says.

"This one - it's not that we didn't try hard but we wanted to keep it simple so that it wouldn't be too much on the viewer," Barnes says.

The song is meant to be a revival of the original "rawness" of hip-hop culture. "We just like everything hip-hop; the fashion, the music, the art behind it, the graphics, the videos, everything," Barnes says.

Though the rappers see an opening market in Denver for hip-hop, it is still a struggle both to become relevant and to stay relevant. "You always have to be dropping music or you'll stop being relevant," Barnes says.

"If you wait two, three years in hip-hop, you're done, no one will remember you," Daniels says.

They both love and hate the technology available in hip-hop for making beats and recording, because it allows for a finished product almost as soon as it is created. When they have an idea, they can get it out quickly, but if they aren't constantly creating music, they risk losing their audience.

"It's a blessing and a curse," Daniels says. "And that's why [the industry] is flooded, 'cause everyone can do it."

In order to stand out, Planes! not only tries to make music frequently, but they solidify the music with CDs, a solid online presence and marketing. They have also created an LLC behind the Planes! brand and have branched into clothing.

"Every six months that we've been together as a group, we've taken a step up," Daniels says

"We're always moving forward and that's something that people notice, because we're not in the same place where we started," Barnes says.

Though there are still barriers to break through, hip-hop is such a rapidly evolving genre that they don't worry they will have significant new opportunities in the coming years.

"It's a hyper genre," Daniels says. "It's hyper fast, hyper sensitive, hyper violent."

Planes! will be performing at the Westword Music Showcase on June 21, and you can get their music at planes303.com.

• BACKBEAT'S GREATEST HITS • - The fifty best rap lyrics of all time - The ten biggest concert buzzkills - Five more concert buzzkills - From Phish to Floyd, the ten best light shows

Keep Westword Free... Since we started Westword, it has been defined as the free, independent voice of Denver, and we would like to keep it that way. Offering our readers free access to incisive coverage of local news, food and culture. Producing stories on everything from political scandals to the hottest new bands, with gutsy reporting, stylish writing, and staffers who've won everything from the Society of Professional Journalists' Sigma Delta Chi feature-writing award to the Casey Medal for Meritorious Journalism. But with local journalism's existence under siege and advertising revenue setbacks having a larger impact, it is important now more than ever for us to rally support behind funding our local journalism. You can help by participating in our "I Support" membership program, allowing us to keep covering Denver with no paywalls.

We use cookies to collect and analyze information on site performance and usage, and to enhance and customize content and advertisements. By clicking 'X' or continuing to use the site, you agree to allow cookies to be placed. To find out more, visit our cookies policy and our privacy policy.


Join the Westword community and help support independent local journalism in Denver.


Join the Westword community and help support independent local journalism in Denver.