Barely a week goes by here at the Westword office without our receiving a press-release alerting us to so-and-so's hot reality show about life in the crazy world of, say, ride-pimping or labia-piercing.
So we were surprised that we were not informed about Mark Frank Montoya's new reality series, The Block, especially since we wrote a feature story about the Denver-born pro-snowboarder back in the fall of 2005. That article explained how Montoya, a poor Latino kid from the north side, stepped through a life of guns, drugs and gangs to become one of the most recognizable figures in snowboarding.
That history alone gives promise and street-cred to the show The Block, which will premiere on Sunday, January 14, on the Comcast-owned G4 cable network. The setting is South Lake Tahoe at Montoya's The Block hotel, one of a small chain of inns that cater specifically to snowboarders. But Montoya's plan to open another outlet in Keystone has been on indefinite hold after a deal fell through to purchase the 58-room Arapahoe Inn from Chicago businessman Roman Kowalewitz for $4.2 million.
From the looks of a preview on the show's website, The Block will feature the requisite mix of Real World-like drama and Jackass-like foolery via the hotel's young staff of snow bros and hos — and probably some sick snowboarding.
But will Montoya give his beloved hometown its rightful props? Tune in, tune out . . . just don't send us a press release about your labia. —Jared Jacang Maher