Forget Coachella, have you heard of Whoa… Chella?

So you knew it was bound to happen sooner or later. In the film world, Sundance begat Slam Dance, and in music, South By Southwest spawned South By So What and a dozen other alternate festivals. Now with the rising popularity of this weekend’s sold-out Coachella, we’ve got Whoa… Chella fest and a couple other also-rans we caught wind of.

Five more Chella posters on the next page!