Outdoor Retailer + Snow Snow: Seven Ways to Get in on the Action

Gianna Andrews will be painting live at the Snowsports Industries America booth.
Gianna Andrews will be painting live at the Snowsports Industries America booth. Giannaandrewsart.com
The outdoor industry’s largest annual event debuts in Denver this week: Outdoor Retailer + Snow Show 2018, which runs from Thursday, January 25, through Saturday, January 28, will fill the Colorado Convention Center with vendors, demonstrations and programs after a Snowsports Industry & Intelligence insider session today, January 24, in the Hyatt Regency. While you need to register to get into either of those big events, you don't have to purchase a badge to get in on some of the fun, including inspiring breakfast talks, live podcast recordings and late-night parties. Here are seven ways that you, too, can get in on the action.

click to enlarge TRADE SCHOOL
Trade School
Trade School: Exploring the Nature of Work
Wednesday, January 24, through Saturday, January 28
Understudy, 890 C 14th Street
Right inside the convention center, you'll find Trade School, five days of art and discussion offering a window into the real work of outdoor-inspired artists, entrepreneurs, athletes and advocates that will be located at Understudy, the city's experimental art and culture incubator. During the run, Juicy Bits, a live podcast, will explore the state of women in the outdoor industry; there will also be a discussion on building communities through co-working. Trade School runs from noon to 5 p.m. and is free to attend; don't miss the panel of artists at 2:30 p.m. on January 28! See the complete schedule and register at http://trade-school.co/.

Outdoor Retailer Kick-Off: Mappy Hour
Wednesday, January 24, 6 p.m.
North Face Cherry Creek, 100 Detroit Street

The monthly adventure group Mappy Hour is at it again, this time with an event directly tied to the arrival in Denver of the outdoor industry’s signature event. The question of the night: What makes Colorado ripe for outdoor businesses, nonprofits and startups?  If you’re looking for the scoop from a star-studded panel, you won't want to miss this. (Full disclosure: I'm involved in hosting the event.) Admission is free; register here.

Timbuk2 Welcomes Outdoor Retailer Party
Thursday, January 25, 5 p.m.
1411 Larimer Street

Just want to party? Head to bike-bag retailer Timbuk2 for booze, snacks and music. The highlight of this bash is a pedal-powered blender that will let you exercise and whip up a margarita at the same time. There will be craft beer from Breckenridge Brewery as well. Admission is free; find out more here.

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