When you talk to hardcore hip-hop heads, it almost always comes down to one thing: lyrics, lyrics, lyrics. And while lyrics are obviously the keystone of rapping, the hook is essential as a respite from often dense, less accessible lyrics. Great hooks are among the most underrated aspects of making great music, mainly because those who do it best make it look so easy. From Mary J. Blige to Future, there are infinite ways to hook an audience, but regardless of the method, here are the ten best to do it in rap.
See also: The ten biggest tropes in rap music