F*ck the Packers: Remembering classic KBPI Super Bowl prank ad (PHOTOS)

No, the Broncos aren't in the Super Bowl -- but a memory from the time when they were has just surfaced. It's an ad taken out in a Green Bay newspaper to taunt the Packers, who Denver would go on to defeat in the 1998 Super Bowl. When seen in its entirety, the copy seemed pretty benign -- but when folded, the phrase "Fuck the Packers" and an extended middle finger magically appeared. Those were the days! Check out the photos below.

More from our Sports archive: "Rick Reilly, ESPN columnist, shares his Goodwill with the Green Bay Packers."

We use cookies to collect and analyze information on site performance and usage, and to enhance and customize content and advertisements. By clicking 'X' or continuing to use the site, you agree to allow cookies to be placed. To find out more, visit our cookies policy and our privacy policy.


All-access pass to the top stories, events and offers around town.

  • Top Stories


All-access pass to top stories, events and offers around town.

Sign Up >

No Thanks!

Remind Me Later >