Copper Mountain's new pimp makes lurid play for swingers

We predicted that POWDR Corp's recent purchase of Copper Mountain would be for the best, and if this new "swingers" campaign is any indication, then the "corporate vision" for the company's newest mountain lady involves sexing things up considerably (and going head-to-head with some of the other players in town). ...

By Colin Bane

February 18, 2010

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We predicted that POWDR Corp's recent purchase of Copper Mountain would be for the best, and if this new "swingers" campaign is any indication, then the "corporate vision" for the company's newest mountain lady involves sexing things up considerably (and going head-to-head with some of the other players in town).

This week's press release aimed at ending "mountain monogamy" is positively pimpin':

Via CopperMountain.com/swinger:

End Mountain Monogamy and Come Get Some!

There's no question of loyalty here. It's just a day riding a mountain with easier access, free parking and fewer crowds. Any season pass holder worldwide: Sneak over to Copper Mountain for a day and pick up the Swinger's Pass for the easy price of $39! Get to Guest Services or to the Ticket Windows of Copper Mountain to purchase this sexy deal.

Next up? We can't wait to see how POWDR Corp plans to compete with the Epic Pass in next year's season pass game.

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