Shop owners no longer merchandise their shelves; they curate them. And Lon McGowen of Boulder's LON Little Shop might just be the most particular curator of them all. He's got a knack for making a tiny closet of a space look somehow airy, using a cocktail of spare, smart design and a handpicked selection of perfect items to make it so: One-buck French throwaway pens and pencils, colorful plastic KeepCups from Australia, easy gold jewelry, linen kitchen towels, herringbone baseball caps and anything else that says "hipper-than-thou" without being loud about it. There are also a few ingenious LON store-label items tucked into the mix, such as the magnificent LON Little Speaker, a two-inch-square wireless cube you can take with you wherever you go. All of this plus McGowen's secret retail coup — affordable prices! — make LON Little Shop a must-stop when strolling the Pearl Street Mall district.